The problem with most content strategies is that they get delivered as a document and then never executed at the pace intended, because content production is hard and time-consuming and the team that commissioned the strategy has other things to do.
We solve this by delivering the strategy and the first batch of content at the same time. You receive a 3-month editorial calendar built around your growth objectives, a documented content framework explaining the rationale behind each content type and audience segment, and the first month of content already written and ready to publish.
The content batch typically includes 4-6 blog articles, 8-10 LinkedIn posts, 2 lead magnet outlines or full lead magnet documents depending on scope, and email newsletter content for the first 4 weeks. All content is written against the editorial strategy we developed together, which means nothing is random and every piece has a clear purpose in the content system.
We also produce a brief editorial guide explaining how to brief and review additional content against the strategy, so your team or a future writer can maintain consistency.
Companies starting a content program from scratch, marketing teams who need to show content output quickly, and B2B businesses trying to build organic authority in a specific category.